Willeman
Strategy Partners
has worked with many companies to improve their financial results and
strengthen their operations. Here are a few examples of work we have done.
Web Development
Larry Willeman joined a fast growing Web development services company
as the CFO on a part time basis. During more than two years as the CFO,
Larry mentored the Founder CEO through a wide range of management and
business issues. He helped establish a strong management team, lowered
bad debt expense to close to zero, negotiated a Master Services Agreement
with a major financial institution which grew to represent a significant
percentage of the company’s revenues, and helped the company get
back to focusing on their core strengths. Larry also secured PDC relocation
incentives on behalf of the client.
Merger
& Acquisition Consulting
Larry advised the executive team of a publicly held company regarding
the priorities, issues and challenges to be expected while integrating
a company they were acquiring. The integration became the most successful
in company history and the product line became a strategic advantage.
Previous acquisition integrations had not faired as well.
Medical
Group
Larry joined the initial team to launch a Physician owned hospital as
the interim CFO. During the six month project, the hospital went from
an empty building with six employees to a licensed, funded, fully functioning
hospital with more than one hundred employees. He helped hire and train
the permanent financial team, led successful efforts to raise significant
debt financing, created detailed financial projections and models used
both to manage cash flow and raise funds. He also assisted in the preparation
of the Private Placement Memorandum and equity fund raising.
Start-up
Software
Larry joined the management team of a start up Software Company as the
part time CFO. He participated in 2 successful rounds of fund raising;
negotiated international distribution agreements; supported the companies
selling efforts; handled a variety of legal issues working directly with
outside legal counsel as needed; and managed the company’s financial
functions. The company’s revenues are growing quickly.
Financial
Modeling for Angel & VC Funding
Larry has developed the first financial models for several early stage
companies. By creating integrated models of revenues, monthly and annual
P&Ls, and cash flow projections the client companies were able to
understand the financial variables and consider a range of scenarios.
These financial models, and the deeper understanding that resulted, were
used successfully to raise both equity and debt financing. Larry has helped
several early stage companies refine their business plans and strategies
to better focus their companies, and present to prospective investors
and business partners.
Software
Spin out
Larry joined a software company as their Corporate Controller. The company
had been created by product lines from 2 separate businesses. Larry built
the team and created an efficient and effective infrastructure. He also
played a critical role managing the company for consistent profitability
and growth. He was the lead negotiator for all major transactions with
vendors, business partners and customers. He worked closely
with the sales team and negotiated 2 of the largest deals (more than $1.0M
each) in the history of the company.
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